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What’s Your Business Personality?
August 26, 2010 at 10:39 am 0
Happy business woman on the cell phone under the blue sky Recently while doing some research we asked several female entrepreneurs how much personality they show in business. The answers were varied - some people showed a lot, even in some cases blogging about sexual experiences and other extremely intimate situations, while others not at all, and some said just be yourself and let your personality shine through....to a limit. The way we conduct ourselves in business is largely a part of our personality in general. But for business, according to Darrell Zahorsky these can be categorized into 9 different personality types: The 9 Personality Types of Entrepreneurs 1. The Improver: If you operate your business predominately in the improver mode, you are focused on using your company as a means to improve the world. Your overarching motto is: morally correct companies will be rewarded working on a noble cause. Improvers have an unwavering ability to run their business with high integrity and ethics. Personality Alert: Be aware of your tendency to be a perfectionist and over-critical of employees and customers. Entrepreneur example: Anita Roddick, Founder of The Body Shop. 2. The Advisor: This business personality type will provide an extremely high level of assistance and advice to customers. The advisor's motto is: the customer is right and we must do everything to please them. Companies built by advisors become customer focused. Personality Alert: Advisors can become totally focused on the needs of their business and customers that they may ignore their own needs and ultimately burn out. Entrepreneur example: John W. Nordstrom, Founder Nordstrom. 3. The Superstar: Here the business is centered around the charisma and high energy of the Superstar CEO. This personality often will cause you to build your business around your own personal brand. Personality Alert: Can be too competitive and workaholics. Entrepreneur example: Donald Trump, CEO of Trump Hotels & Casino Resorts. 4. The Artist: This business personality is the reserved but highly creative type. Often found in businesses demanding creativity such as web design and ad agencies. As an artist type you’ll tend to build your business around the unique talents and creativities you have. Personality Alert: You may be overly sensitive to your customer’s responses even if the feedback is constructive. Let go the negative self-image. Entrepreneur example: Scott Adams, Creator of Dilbert. 5. The Visionary: A business built by a Visionary will often be based on the future vision and thoughts of the founder. You will have a high degree of curiosity to understand the world around you and will set-up plans to avoid the landmines. Personality Alert: Visionaries can be too focused on the dream with little focus on reality. Action must proceed vision. Entrepreneurial example: Bill Gates, Founder of MicroSoft Inc. 6. The Analyst: If you run a business as an Analyst, your company is focus on fixing problems in a systematic way. Often the basis for science, engineering or computer firms, Analyst companies excel at problem solving. Personality Alert: Be aware of analysis paralysis. Work on trusting others. Entrepreneurial example: Intel Founder, Gordon Moore. 7. The Fireball: A business owned and operated by a Fireball is full of life, energy and optimism. Your company is life-energizing and makes customers feel the company has a get it done attitude in a fun playful manner. Personality Alert: You may over commit your teams and act to impulsively. Balance your impulsiveness with business planning. Entrepreneurial example: Malcolm Forbes, Publisher, Forbes Magazine. 8. The Hero: You have an incredible will and ability to lead the world and your business through any challenge. You are the essence of entrepreneurship and can assemble great companies. Personality Alert: Over promising and using force full tactics to get your way will not work long term. To be successful, trust your leadership skills to help others find their way. Entrepreneurial example: Jack Welch, CEO GE. 9. The Healer: If you are a Healer, you provide nurturing and harmony to your business. You have an uncanny ability to survive and persist with an inner calm. Personality Alert: Because of your caring, healing attitude toward your business, you may avoid outside realities and use wishful thinking. Use scenario planning to prepare for turmoil. Entrepreneurial example: Ben Cohen, Co-Founder Of Ben & Jerry’s Ice Cream. What's your business personality?
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Life
Self Promotion For The Shy Entrepreneur: 3 Tips
August 18, 2010 at 10:00 am 0
Most people assume that if you are an entreprenuer you must have loads of confidence...but that's often quite far from reality. You know how most of the time you feel pretty good about yourself, but then something little, maybe a comment in a meeting, noticing your clothes look ragged, or something huge like a big project falls through, just throws you way off. When you are an entrepreneur you have to face these challenges every day! You are always putting yourself out there, trying to get as much attention as possible, and not being shy to tell people what you do, your company name and your 10 second elevator speech. Confidence in your abilities or your business often intersect with your confidence as a person, and that's where sometimes you may falter. And it will happen to everyone. “The first time I did a show out in the field, it took 20 times to get my intro down pat,” says Amber MacArthur, 34, founder of Web agency MGI Media, technology specialist, TV personality and author of Power Friending: Demystifying Social Media to Grow Your Business. If someone so accomplished can feel so uncomfortable, it's easy to imagine that it happens to absolutely everyone, and it will happen to you too. The best remedy is to "fake it till you make it", but in a very real way, don't pretend to be a German Sheppard when you're really a Golden Retriever puppy. Just be yourself, with a great ability to pick yourself, dust yourself off, and go forth and self promote again! Because, after all, you are your brand! You need to self promote to build your business, no matter what you are selling. To make your brand building online Amber has these 3 simple suggestions: No. 1: Make sure you have a website. Tools such as SquareSpace and Wordpress make it really easy to build your own site. No. 2: Use a lot of social media tools to get out there and network. Integrate tools such as LinkedIn, Twitter and Facebook into your website, so essentially your website is a home base for all of your branding efforts. No. 3: E-mail really is a social network. The number of people who e-mail you on a regular basis is enormous. So within your e-mail network, turn your signature into something where you link to your personal website, Twitter and Facebook accounts, and really use that to promote yourself As an example, preview the email signature below -- Ingrid Menninga Founder www.cashmereclutch.com Help Us Get to 150 Friends on this Facebook Page; Click and Like us Please Twitter Cashmere Clutch is a women's lifestyle site focusing on living a balanced, fulfilling and fabulous life. Visit us at www.cashmereclutch.com -- There's lots of contact information above, and you can clearly figure out what the business is, how it helps people, and how you can stay connected online. Also, the "Help Us Get 150 Facebook Fans" Tactic is a new one, but seems to help increase the number of fans on the page. Try it out for your business and let us know how it goes.
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Life
Using LinkedIn To Grow Your Business: 8 Tips
August 9, 2010 at 7:28 am 0

Succesful Woman

For many professional women managing a career profile on social media sites is extremely important. You've come this far, right, so you need to make sure that all that hard work pays off! Hands down the best social media site for professionals is LinkedIn. But how do you get the most out of it? Victoria Ipri from www.theconfidentcopywriter.com has these 8 tips: 1. See the future: How much new business can you comfortably handle? Be realistic. One new client a month is 12 for the year. Not bad. 2. Choose a target market and do not stray from this focus 3. Join groups for those markets and actively participate in a meaningful way 4. Educate yourself on effective LI search…there are ways to search and findspecific information about specific people 5. Stand out: Be active! Be proactive! Be visible! Get out there and get involved. Create a highly compelling profile; not a resume rehash. 6. Answer questions to highlight your subject expertise 7. Accept connections and request connections. People want to connect with you! 8. Talk to people. I mean, really talk. Show an interest, look for ways to help each other…seeking connections isn’t only about having lots of connections! This advice also works if you are an employee and not an entrepreneur. Managing your LinkedIn can be the key to your success. Make sure that your profile is updated regularly with job information, great articles, and get involved in discussion boards related to your area of expertise. Don't wait until you need to find a new job to refresh your profile. You will have missed a lot of opportunities if you wait until you need something. Recruiters are constantly scrubbling LinkedIn for professionals - make sure you are easy to find! Have you joined the Cashmere Clutch Women In Business group on Linkedin yet? It's the network for fulfilled and fabulous women looking to connect with like minded ladies.
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Life
Doing Good Feels Good! How Helping Charities Helps You
March 26, 2010 at 7:17 am 0
This week has been a bit of a whirlwind of charitable events - it's pretty tiring but so great to get out, meet new people, and help raise money for great causes!

make new connections at fundraising events

make new connections at fundraising events

Last night, along with other great bloggers like Lisa and Wendy who run The Hip and Urban Girls Guide, Ali and Alex from Chickadvisor, and Sandy from Reinventing Sandy B we attended the TwestivalTO event which raised an amazing $20,000 for concern. You can check out The Hip and Urban Girls Guide coverage of the event here. On Wednesday night there was also a super cool fundraiser at O Noir restaurant - where you dine in the dark which helped raise money for Angels in the Night - a charity that raises money to help the homeless. Not only do these events help raise money for great causes, but they are also good for you! They provide an excellent networking opportunity, a chance to meet new people, and you never know - you might make a business connection, make a new best friend, or get a new date.

charitable events are a great way to meet new people

charitable events are a great way to meet new people

If you find it hard to meet new people or talk to strangers, it's almost like trying to meet guys - here are some great tips on how to talk to guys that you can also use to meet new people or network at events. To make sure you actually go up and introduce yourself to strangers set a goal for how many new people you are going to meet - say 3 for your first time. Look around at people that are alone, that look interesting, or that look like someone you would like to get to know better. It's easier than you think and could be the start of something great in your life! Photo Credit: altru world and #twestivalTO on Flikr
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Life
Spring Success Resolution: What’s Yours?
March 24, 2010 at 12:59 pm 0


Succesful Woman
Inside all of us there is a super duper successful person. Whether you want to be the president of your own company, the best mother in the world or a Nobel prize winner almost every single one of us has a secret dream of doing something amazing. What's your dream? And more importantly, what are you doing about it? One quick way to keep yourself on the path to success is to set regular goals and resolutions for yourself. Take five minutes and come up with your Spring Success Resolution! Choose something that is challenging, but not intimidatingly huge. Instead of starting out with a resolution like make 1 million dollars in May, make it bite sized, and perhaps set your resolution to meeting one potential client for coffee each week. New business equals more money, so you will be on the way to your goals, but you won't be crushed if you don't make 1 million! If you think you can handle a few resolutions why not make monthly goals - here's an example to follow, and don't be afraid to make mistakes and look over your plan at the end of the month to see what went wrong and how you can fix it for the next month. So goal away, and start on your own path for massive success! Good Luck!
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Life
Give and Get Gratitude – Contagious Thank You’s
December 7, 2009 at 12:30 pm 0


send thank you flowers often

send thank you flowers often

In business and pleasure, amongst family and friends, all of us give and receive favours that we should show our appreciation for. But how many of us express our thanks? Is a simple “thanks, dude” enough? When do you send a thank you note? What about flowers? As a general rule if someone does something kind, thoughtful, or a job well done you should let them know. It’s always appropriate to let them know how much you appreciate that they’ve taken some time out of their day and paused all the things that they could have been doing otherwise, just to help you out. So go ahead, write an old fashioned thank you note and post it in the mail, pick up the phone and take two minutes just to say “thanks, that really made a difference” or send some flowers to show how much you appreciate someone’s effort. You will feel great, the other person will feel great…and as a lovely hidden benefit the recipient of your gratitude will likely pay it forward and do something kind to another person. An Attitude of Gratitude is Contagious – help spread it! Photo Credit: Flowers Flowers
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